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Northern California Educational Television Assn Inc

EIN 94-1569300 · Redding, CA

Public records show a registered, tax-exempt organization in good standing.

LegitimacyPassesRegistration and standingFinancial healthGood74 out of 100GovernanceGood85 out of 100Impact evidenceDescribes programsHow well its results are evidenced

What it says it does

TO PROVIDE HIGH QUALITY PROGRAMMING TO THE COMMUNITY RESOURCES TO EDUCATE, ENLIGHTEN, AND ENTERTAIN THE BROAD SPECTRUM OF THE VIEWERS SERVED.

Income
$2.0 million
Spending
$1.8 million
Spent on programs
63%
Reserves
3.2 months of spending
Largest source of income
donations and private grants, 77%
Employees
17
Volunteers
10
Highest pay
$105,199, general manager

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Financial health

Good: 74 out of 100. Higher than 52% of charities in its peer group (arts and culture, $1m to $10m).

  • Reserves

    20 of 35

    Spendable reserves would cover 3.2 months of spending.

  • Debt

    16 of 20

    It owes 17% of what it owns.

  • Living within its means

    15 of 15

    Income exceeded spending by 12% of income.

  • Income trend

    15 of 15

    Income rose 41% on the year before.

  • Spending floor

    8 of 15

    63% of spending went to programs and raising each dollar of donations cost 17 cents.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Governance

Good: 85 out of 100. Higher than 38% of charities in its peer group (arts and culture, $1m to $10m).

  • Independent board

    25 of 25

    4 of 5 voting board members are independent.

  • Conflict of interest policy

    15 of 15

    Has a written conflict of interest policy.

  • Whistleblower policy

    8 of 8

    Has a written whistleblower policy.

  • Record keeping policy

    7 of 7

    Has a written policy on keeping and destroying records.

  • Board minutes

    5 of 5

    Keeps minutes of board meetings.

  • Board sees the tax return

    10 of 10

    Gave the board a copy of this return before filing it.

  • Pay set independently

    5 of 5

    Sets its chief executive's pay through independent review and comparison.

  • Independent check of accounts

    0 of 15

    Its accounts were not audited or reviewed by an independent accountant.

  • No reported misuse

    10 of 10

    Reports no diversion of assets, excess benefits or loans to insiders.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (1)
  1. $1.1 million spent. TO PROVIDE EDUCATIONAL TELEVISION PROGRAMMING TO THE NORTHERN CALIFORNIA AREA.2024:7/1 KIXE PBS INTERVIEWED JACOB AKANA OF THE JACOB AKANA BAND AT THE IOOF HALL IN DOWNTOWN REDDING 7/18 THIRD THURSDAY STORYTIME8/7 PBS COSTUMED CHARACTERS AT THE REDDING RANCHERA DISCOVER HEALTH FAIR. 8/15 THIRD THURSDAY STORYTIME 8/21 FRANCESCO PAINTS PBS KIDS MURAL VIDEO8/22 2024, KIXE PBS SLIGHTLY DIRTY TOUR AT THE REDDING CIVIC AUDITORIUM VIDEO 9/19 THIRD THURSDAY STORYTIME 9/28 MR. ROGERS' DAY - ANDERSON RIVER PARK - 10/15 MOLLY OF DENALI CHARACTER AT THE REDDING RANCHERIA STILLWATER POW WOW10/17 THIRD THURSDAY STORYTIME10/31 KIXE HAPPY HALLOWEEN SHORT FILM FACEBOOK 11/8 KIXE HOST PAVLO IN CONCERT AT WIN RIVER EVENT CENTER. 11/21 THIRD THURSDAY STORYTIME12/5 CARL THE COLLECTOR SCREENING AT REDDING LIBRARY 12/24 MERRY CHRISTMAS AND HAPPY HOLIDAYS ANIMATED SNOWMAN VIDEO 12/19 THIRD THURSDAY STORYTIME2025:1/16 THIRD THURSDAY STORYTIME1/23 THE MONOLITH AT TURTLE BAY EXPLORATION PARK FACEBOOK VIDEO 1/30 SHASTA FIRE SAFE COUNCIL - CARL SKINNER PRESENTATION - KIXE PBS STUDIO 2/3 REDDING CO-OP PRESCHOOL KIXE STUDIO FIELD TRIP2/6 HELEN & JOE CHEW FOUNDATION LUNAR NEW YEAR CELEBRATION VIDEO2/19 ORLAND FREE LIBRARY TRAVELING STORYTIME2/20 THIRD THURSDAY STORYTIME2/27 KIXE PBS VISITS CONE & KIMBALL PLAZA IN RED BLUFF FACEBOOK VIDEO 2/28 ANTIQUES APPRAISAL DAY IN CHICO 3/5 ANTIQUES APPRAISAL DAY IN CHICO FACEBOOK VIDEO 3/6 BIKE VESSEL - INDIE LENS POP UP FILM SCREENING AT THE REDDING BIKE DEPOT3/7 ANTIQUES APPRAISAL DAY IN KIXE PBS REDDING STUDIO 3/20 ORLAND GIANT HONEY BEE STATUE VIDEO ON FACEBOOK 3/20 THIRD THURSDAY STORYTIME 3/24 MOMENTS FROM THE SUNDIAL FILM FESTIVAL VIDEO ON FACEBOOK 4/17 THIRD THURSDAY STORYTIME - OUTSIDE SPRING EVENT 4/17 GIANT HANDS IN DOWNTOWN CHICO VIDEO FACEBOOK 4/28 ANTIQUE APPRAISAL EVENT AT THE MAIN STREET GALLERY IN WEAVERVILLE4/30 SHASTA FIRE SAFE COUNCIL PUBLIC QUARTERLY MEETING - KIXE STUDIO AND ONLINE5/5 EXPLORE THE HISTORIC LA GRANGE MINE FILM SHORT ON FACEBOOK 5/15 THIRD THURSDAY STORYTIME6/19 THIRD THURSDAY STORYTIME6/5 FREE FOR ALL: PUBLIC LIBRARIES - INDIE LENS POP UP FILM SCREENING AT REDDING LIBRARY 6/19 STAND BY ME BRIDGE - LANDMARK SHORT VIDEO ON FACEBOOK 6/27 WALKING WITH DINOSAURS - SHASTASAURUS FOSSIL SHORT VIDEO ON FACEBOOK

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated November 6, 2026.

  3. Are donations tax-deductible? Passed.

    On the IRS list of organizations eligible to receive tax-deductible contributions.

    Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated October 13, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending June 2025.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since May 1964.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated November 4, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.