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Sf New Deal

EIN 85-0498939 · San Francisco, CA

Public records show a registered, tax-exempt organization in good standing.

LegitimacyPassesRegistration and standingFinancial healthStrong93 out of 100GovernanceStrong95 out of 100Impact evidenceDescribes programsHow well its results are evidenced

What it says it does

SF New Deal (the Organization) is a California nonprofit organization operating in the city and county of San Francisco. The mission of the organization is to strengthen neighborhoods by making it easier for under-resourced small business owners to succeed.

Income
$10.2 million
Spending
$9.2 million
Spent on programs
88%
Reserves
8.7 months of spending
Largest source of income
government grants, 77%
Employees
29
Highest pay
$202,281, executive dir.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Financial health

Strong: 93 out of 100. Higher than 89% of charities in its peer group (human services, $10m to $100m).

  • Reserves

    28 of 35

    Spendable reserves would cover 8.7 months of spending.

  • Debt

    20 of 20

    It owes 3% of what it owns.

  • Living within its means

    15 of 15

    Income exceeded spending by 9% of income.

  • Income trend

    15 of 15

    Income rose 5% on the year before.

  • Spending floor

    15 of 15

    88% of spending went to programs and raising each dollar of donations cost 4 cents.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Governance

Strong: 95 out of 100. Higher than 29% of charities in its peer group (human services, $10m to $100m).

  • Independent board

    25 of 25

    8 of 8 voting board members are independent.

  • Conflict of interest policy

    15 of 15

    Has a written conflict of interest policy.

  • Whistleblower policy

    8 of 8

    Has a written whistleblower policy.

  • Record keeping policy

    7 of 7

    Has a written policy on keeping and destroying records.

  • Board minutes

    5 of 5

    Keeps minutes of board meetings.

  • Board sees the tax return

    10 of 10

    Gave the board a copy of this return before filing it.

  • Pay set independently

    0 of 5

    Reports no independent review process for its chief executive's pay.

  • Independent check of accounts

    15 of 15

    Its accounts were audited by an independent accountant.

  • No reported misuse

    10 of 10

    Reports no diversion of assets, excess benefits or loans to insiders.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (1)
  1. $8.1 million spent. SF New Deal (the Organization) is a California non-profit corporation tax-exempt under section 501(c)(3) of the Internal Revenue Code. The Organization was founded in March 2020 and is based in and operates throughout San Francisco, strengthening neighborhoods by making it easier for under-resourced small business owners to succeed. SF New Deal creates responsive programs providing funding and hands-on support to meet both the urgent and long-term needs of San Franciscos small businesses, always shaped by the culture and character of each unique neighborhood. Programs and services are free to access and accessible in person, over the phone, or by email in many languages. They advance two impact priorities: Supporting Small Business Success and Increasing Neighborhood Vibrancy.SF New Deal advances two impact priorities supporting small business success and increasing neighborhood vibrancy by focusing on the following activities:Downtown Revitalization: Creating a holistic and sustainable model for Downtown revitalization making it a vibrant and thriving community once again.Cityside Critical Response: Staying proactive and ready to respond when urgent needs arise for small businesses in any neighborhood. And because we work closely with diverse communities, our support is culturally informed, always mindful, and respectful of each communitys needs.Innovation and Advocacy: Piloting innovative solutions that respond to the unique needs of different neighborhoods and advocating for smart, effective policy reforms.The success and impact of SF New Deals work relies on trusted relationships with small businesses, the city, major corporations, and communities who share a vision for a vibrant San Francisco with diverse and thriving small businesses.Over the life of SF New Deal, it has disbursed over $50.3 million to 1,686 local businesses citywide in all eleven districts of San Francisco.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated November 6, 2026.

  3. Are donations tax-deductible? Passed.

    On the IRS list of organizations eligible to receive tax-deductible contributions.

    Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated October 13, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending December 2024.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since May 2020.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated November 4, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.