San Jose Downtown Association
Public records raise at least one point you should look into before giving.
What it says it does
THE SAN JOSE DOWNTOWN ASSOCIATION (SJDA) REPRESENTS BUSINESS AND PROPERTY OWNERS AND WORKS TO ENHANCE DOWNTOWN'S VITALITY AND LIVABILITY.
- Income
- $3.9 million
- Spending
- $3.9 million
- Employees
- 37
- Volunteers
- 26
- Highest pay
- $368,135, ceo
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Financial health
We do not score finances when yearly spending is very small or the return has too little detail. The ratios stop meaning much at that size.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Governance
This return does not answer enough of the governance questions to score.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Impact evidence
Describes programs. Its tax return describes what it does but we have found no measurable results in it.
Programs described in its return (4)
- THE SJDA PROVIDES MARKETING AND COMMUNICATIONS SUPPORT TO ITS MEMBER BUSINESSES AND PROPERTY OWNERS THROUGH A RANGE OF PROGRAMS AND CHANNELS. MARKETING EFFORTS INCLUDE ADVERTISING, WEBSITES, WEEKLY E-LETTERS, HOLIDAY LIGHTING, AND EVENTS, FUNDED THROUGH THE BUSINESS IMPROVEMENT DISTRICT. SJDA ALSO PRODUCES COLLATERAL SUCH AS NEWSLETTERS, WALKING MAPS, PARKING ADVERTISING, AND EVENT BROCHURES TO PROMOTE DOWNTOWN SAN JOS TO VISITORS AND THE BROADER PUBLIC.
- DOWNTOWN ICE, ALSO KNOWN AS SKATE UNDER THE PALMS, IS A HOLIDAY PROGRAMMING EXPERIENCED OWNED AND PRODUCED BY SJDA AND OPERATED BY A THIRD-PARTY CONTRACTOR. THE RINK OPERATES SEASONALLY EACH YEAR FROM LATE NOVEMBER THROUGH MID-JANUARY AND ATTRACTS 30,000 SKATERS AND VISITORS ANNUALLY. EACH HOLIDAY SEASON, HUNDREDS OF THOUSANDS OF VISITORS COME TO THE HEART OF DOWNTOWN TO EXPERIENCE THE RINK ALONGSIDE OTHER WINTER PROGRAMMING SUCH AS CHRISTMAS IN THE PARK.
- THE SAN JOSE DOWNTOWN ASSOCIATION POP UP PROGRAM, IN PARTNERSHIP WITH MOMENT, IS A CITY OF SAN JOSE-FUNDED INITIATIVE DESIGNED TO SIGNIFICANTLY LOWER THE BARRIER OF ENTRY FOR LOCAL CREATIVE SMALL BUSINESSES TO ESTABLISH A RETAIL STOREFRONT IN DOWNTOWN SAN JOSE BY PROVIDING AFFORDABLE PERCENTAGE-BASED RENT TERMS. THE PROGRAM BRINGS CREATIVE SMALL BUSINESSES INTO PREVIOUSLY VACANT STOREFRONTS WITH THE GOAL TO TRANSFORM EMPTY, BLIGHTED SPACES INTO VIBRANT RETAIL DESTINATIONS WHILE GIVING ENTREPRENEURS THE OPPORTUNITY TO LAUNCH AND GROW A BRICK-AND-MORTAR BUSINESS.
- THE ORGANIZATION ALSO PROVIDES THE FOLLOWING PROGRAMS:PROPERTY BUSINESS IMPROVEMENT DISTRICTADVOCACY, RESEARCH AND PLANNINGDOWNTOWN FOR THE HOLIDAYSDTSJ REAL CAMPAIGNST PATRICK'S DAY PROMOTIONSSOCIAL MEDIAPARTNERSHIPS/SPONSHIPSCHAMPIONSPARKINGHISTORIC DISTRICTSAN PEDRO SQUARESOFA STREET MARKETS AND FAIRFARMER'S MARKETDINE DOWNTOWNSTARLIGHT CINEMASMUSIC IN THE PARKDIA SAN JOSENIGHT MARKETCITY DANCESONIC RUNWAYPLAZA PARK CANOPYMEMBERSHIP SERVICESSPHERE TREEEQUIPMENT STORAGEDOWNTOWN LIGHTS
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Legitimacy checks
Is it registered with the IRS? Passed.
Listed in the IRS master file of tax-exempt organizations as a 501(c)(6) business league.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Has the IRS revoked its tax-exempt status? Passed.
Not on the IRS automatic revocation list.
Source: Automatic revocation of exemption list, Internal Revenue Service, file dated November 6, 2026.
Are donations tax-deductible? Caution.
The IRS master file records contributions to this 501(c)(6) business league as not deductible.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Is it keeping up with its IRS filings? Passed.
Most recent return on file covers the year ending June 2025.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
How long has it been tax-exempt? Passed.
Recognized by the IRS since December 1988.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Is it in good standing with state regulators? Passed.
Not on California's list of charities barred from soliciting. Other states are not yet checked.
Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated November 4, 2026.
Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.