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United Way of Norman Inc

EIN 73-0668684 · Norman, OK

Public records show a registered, tax-exempt organization in good standing.

LegitimacyPassesRegistration and standingFinancial healthWeak48 out of 100GovernanceStrong100 out of 100Impact evidenceDescribes programsHow well its results are evidenced

What it says it does

The mission of United Way of Norman is to improve lives by mobilizing the caring power of our community. We do this by working to advance the common good by addressing the most critical problems facing our community. Alongside community partners, we assess the need, develop strategies to address the top priority issues, mobilize partners and resources to implement the plan, and measure our results and report our impact to the community.

Income
$1.6 million
Spending
$1.7 million
Spent on programs
81%
Reserves
5.2 months of spending
Largest source of income
donations and private grants, 92%
Employees
5
Volunteers
977
Highest pay
$104,086, senior vice president

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Financial health

Weak: 48 out of 100.

  • Reserves

    20 of 35

    Spendable reserves would cover 5.2 months of spending.

  • Debt

    5 of 20

    It owes 57% of what it owns.

  • Living within its means

    8 of 15

    Spending exceeded income by 2% of income.

  • Income trend

    0 of 15

    Income fell 42% on the year before.

  • Spending floor

    15 of 15

    81% of spending went to programs and raising each dollar of donations cost 10 cents.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Governance

Strong: 100 out of 100.

  • Independent board

    25 of 25

    29 of 29 voting board members are independent.

  • Conflict of interest policy

    15 of 15

    Has a written conflict of interest policy.

  • Whistleblower policy

    8 of 8

    Has a written whistleblower policy.

  • Record keeping policy

    7 of 7

    Has a written policy on keeping and destroying records.

  • Board minutes

    5 of 5

    Keeps minutes of board meetings.

  • Board sees the tax return

    10 of 10

    Gave the board a copy of this return before filing it.

  • Pay set independently

    5 of 5

    Sets its chief executive's pay through independent review and comparison.

  • Independent check of accounts

    15 of 15

    Its accounts were audited by an independent accountant.

  • No reported misuse

    10 of 10

    Reports no diversion of assets, excess benefits or loans to insiders.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (3)
  1. $950,160 spent. The United Way of Norman helps to fund 40 programs within 27 partner agencies. Our partner agencies provided support to more than 84,000 people in our community last year. It is through annual support from local donors that we can aid those in our community who need assistance. United Way funding is granted to agencies that provide services that have been identified by our community as the most critical. Our services are rendered to people of all ages from infants to the elderly and everyone in between.
  2. $215,174 spent. United Way of Norman continues to provide services and programs that meet otherwise unmet needs in the community. Our School Supply program provides supplies to children preschool - 12th grade whose families financially qualify. In 2025, more than 1,200 children received the tools that they needed to succeed from day one, in a dignified and confidential manner. The Student United Engage Leadership program provides 9th grade students in our service area the opportunity to develop leadership and character through a variety of community awareness and service projects. The Student United Leadership Exploration and Development program (LEAD) provides 10th, 11th and 12th grade students who work year-round to raise funds to benefit other local teenagers in need. United Way of Norman partners with 211 to provide up to date, 24-hour guidance to residents in Norman and southern Cleveland County who need direction or assistance provided by our partner agencies. These services include financial crises, mental health, housing, food, and many other needs. Though 211 assistance is provided to all who call, it is those in financial need who make up most callers
  3. $192,373 spent. We focus on three impact areas: Education, Financial Stability, and Health. By focusing on the root causes of local issues, we are building the foundation for a good quality of life for everyone. Our goal is to create long-lasting changes that prevent problems from occurring, while insuring immediate and compassionate response to life's unexpected emergencies. By generating resources, investing them strategically, and measuring results, we are creating opportunities for a better tomorrow.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated September 30, 2026.

  3. Are donations tax-deductible? Passed.

    On the IRS list of organizations eligible to receive tax-deductible contributions.

    Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated September 10, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending June 2025.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since July 1969.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 7, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.