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Ushers New Look Inc

EIN 58-2480934 · Atlanta, GA

Public records show a registered, tax-exempt organization in good standing.

LegitimacyPassesRegistration and standingFinancial healthGood81 out of 100GovernanceStrong93 out of 100Impact evidenceDescribes programsHow well its results are evidenced

What it says it does

USHER'S NEW LOOK, FOUNDED BY USHER RAYMOND IV IN 1999, IS ON A MISSION TO TRANSFORM THE LIVES OF UNDERSERVED YOUTH THROUGH A 10-YEAR COMPREHENSIVE PROGRAM THAT DEVELOPS PASSION-DRIVEN, GLOBAL LEADERS. UNL'S PEER-TO-PEER PROGRAM MODEL AND CURRICULUM PROVIDES ACCESS, AWARENESS AND EMPOWERMENT TO YOUTH IN UNDERSERVED COMMUNITIES, IN ORDER TO GUIDE THEM ON A PATHWAY TO LEADERSHIP AND HELP THEM MAKE EDUCATIONAL AND CAREER CHOICERS THAT MATCH THEIR PASSIONS. TODAY, UNL HAS SERVED OVER 50,000 YOUTH ACROSS THE U.S. AND INTERNATIONALLY.

Income
$2.1 million
Spending
$1.8 million
Spent on programs
77%
Reserves
3.8 months of spending
Largest source of income
donations and private grants, 100%
Employees
16
Volunteers
150
Highest pay
$148,804, former presi

Source: Form 990 for the year ending September 30, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Financial health

Good: 81 out of 100. Higher than 62% of charities in its peer group (human services, $1m to $10m).

  • Reserves

    20 of 35

    Spendable reserves would cover 3.8 months of spending.

  • Debt

    16 of 20

    It owes 15% of what it owns.

  • Living within its means

    15 of 15

    Income exceeded spending by 14% of income.

  • Income trend

    15 of 15

    Income rose 69% on the year before.

  • Spending floor

    15 of 15

    77% of spending went to programs and raising each dollar of donations cost 13 cents.

Source: Form 990 for the year ending September 30, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Governance

Strong: 93 out of 100. Higher than 55% of charities in its peer group (human services, $1m to $10m).

  • Independent board

    25 of 25

    20 of 20 voting board members are independent.

  • Conflict of interest policy

    15 of 15

    Has a written conflict of interest policy.

  • Whistleblower policy

    8 of 8

    Has a written whistleblower policy.

  • Record keeping policy

    0 of 7

    Reports no written policy on keeping and destroying records.

  • Board minutes

    5 of 5

    Keeps minutes of board meetings.

  • Board sees the tax return

    10 of 10

    Gave the board a copy of this return before filing it.

  • Pay set independently

    5 of 5

    Sets its chief executive's pay through independent review and comparison.

  • Independent check of accounts

    15 of 15

    Its accounts were audited by an independent accountant.

  • No reported misuse

    10 of 10

    Reports no diversion of assets, excess benefits or loans to insiders.

Source: Form 990 for the year ending September 30, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (5)
  1. $898,855 spent. LEADERSHIP ACADEMY - THIS FOUR-YEAR PROGRAM EXPOSES HIGH SCHOOL STUDENTS TO THE TOOLS AND SKILL SETS NEEDED TO ACHIEVE SUCCESS AFTER HIGH SCHOOL, WHILE HELPING THEM IDENTIFY CAREERS THAT ALIGN WITH THEIR SPARK PASSION. THIS CURRICULUM IS DESIGNED TO PROVIDE STUDENTS WITH THE OPPORTUNITY TO EXPERIENCE EACH OF UNL'S FOUR PILLARS: TALENT, EDUCATION, CAREER AND SERVICE. FROM SAT PREP TO NAVIGATING THE COLLEGE FINANCIAL AID PROCESS, STUDENTS ARE PROVIDED WITH KEY OPPORTUNITIES TO DEVELOP THEMSELVES ACADEMICALLY WHILE HONING THEIR LEADERSHIP SKILLS AND SERVING THEIR COMMUNITIES NATIONALLY. ONE HUNDRED PERCENT OF OUR STUDENTS GRADUATE FROM HIGH SCHOOL, ARE PREPARED FOR HIGHER LEARNING, AND CAN COMPETE FOR JOBS IN A GLOBAL, INFORMATION-BASED ECONOMY WITH 21ST CENTURY LEADERSHIP SKILLS.
  2. $142,743 spent. MOGULS IN TRAINING - COLLEGE AND HIGHER LEARNING ARE MAJOR KEYS TO SECURING SUCCESS IN TODAY'S COMPETITIVE ECONOMY, SO UNL IS WORKING TO ENSURE ALL COLLEGE STUDENTS FROM UNDER-RESOURCED BACKGROUNDS HAVE THE TOOLS AND SUPPORT THEY NEED TO FINISH SCHOOL AND BEGIN THEIR CAREERS. STUDENTS MEET VIRTUALLY EVERY MONTH TO DISCUSS HIGHER LEARNING CHALLENGES AND RECEIVE STRATEGIC RESOURCES. SESSIONS FOSTER PERSONAL DEVELOPMENT, PRODUCTIVE COLLEGE MATRICULATION, AND TRANSITIONING INTO ADULTHOOD. STUDENTS ALSO RECEIVE ASSISTANCE FROM UNL PARTNERS WHILE SEEKING AND SECURING INTERNSHIPS. MAINTAINING THE PEER-TO-PEER MODEL, THE MONTHLY SESSIONS ARE LED BY A UNL COORDINATOR AND INDUSTRY EXPERTS WHO'VE DEVELOPED UNIQUE, DYNAMIC LEARNING MODELS WHICH ENSURE SUCCESS BEFORE, DURING, AND AFTER COLLEGE. MOGULS IN TRAINING - COLLEGE AND HIGHER LEARNING ARE MAJOR KEYS TO SECURING SUCCESS IN TODAY'S COMPETITIVE ECONOMY, SO UNL IS WORKING TO ENSURE ALL COLLEGE STUDENTS FROM UNDER-RESOURCED BACKGROUNDS HAVE THE TOOLS AND SUPPORT THEY NEED TO FINISH SCHOOL AND BEGIN THEIR CAREERS. STUDENTS MEET VIRTUALLY EVERY MONTH TO DISCUSS HIGHER LEARNING CHALLENGES AND RECEIVE STRATEGIC RESOURCES. SESSIONS FOSTER PERSONAL DEVELOPMENT, PRODUCTIVE COLLEGE MATRICULATION, AND TRANSITIONING INTO ADULTHOOD. STUDENTS ALSO RECEIVE ASSISTANCE FROM UNL PARTNERS WHILE SEEKING AND SECURING INTERNSHIPS. MAINTAINING THE PEER-TO-PEER MODEL, THE MONTHLY SESSIONS ARE LED BY A UNL COORDINATOR AND INDUSTRY EXPERTS WHO'VE DEVELOPED UNIQUE, DYNAMIC LEARNING MODELS WHICH ENSURE SUCCESS BEFORE, DURING, AND AFTER COLLEGE.
  3. $80,558 spent. POWERED BY SERVICE - THE PEER TO PEER WORKSHOP SPANS SIX HOURS AND PROVIDES PARTICIPANTS WITH ENGAGING ACTIVITIES ALLOWING THEM TO DISCOVER CORE TENETS OF USHERS NEW LOOK. DURING THE 6-HOUR, IN-SCHOOL, POWERED BY SERVICE WORKSHOP, LED BY CURRENT AND FORMER UNL ACADEMY LEADERS AND MOGULS IN TRAINING, STUDENTS EXPLORE THEIR INDIVIDUAL SPARKS (I.E., TALENTS, PASSIONS), ARTICULATE THEIR PERSONAL BRAND (I.E., HOW THEY WISH TO BE VIEWED BY OTHERS); ANALYZE THE TRAITS OF WELL-KNOWN LEADERS; EXPLORE THE ROOT CAUSES OF LOCAL ISSUES OF CONCERN TO THEM (E.G., HOMELESSNESS, BULLYING, SUBSTANCE ABUSE); EXPLORE PRINCIPLES AND KNOWLEDGE OF FINANCIAL LITERACY; AND MAKE A PERSONAL COMMITMENT TO CREATE AND EXECUTE POWERED BY SERVICE PROJECTS.
  4. $291,142 spent. NEW LOOK CLUBS - THIS IS AN EXPANSION OF OUR LEADERSHIP ACADEMY, MAKING THE PROGRAMMING, RESOURCES, AND OPPORTUNITIES OF USHERS NEW LOOK AVAILABLE TO HIGH SCHOOL YOUTH ACROSS THE COUNTRY. YOUTH WILL HAVE ACCESS TO ON-DEMAND VIRTUAL SESSIONS AND FOLLOW-UP ACTIVITIES THAT WILL HELP THEM DEVELOP LEADERSHIP SKILLS, TAKE ACTIONABLE STEPS TOWARDS THEIR FUTURES, EMBRACE THE POWER OF BEING IN SERVICE TO THEIR COMMUNITIES, AND BECOME A PART OF A LARGER COMMUNITY OF DISRUPTIVATORS.
  5. NEW LOOK CLUBS - THIS IS AN EXPANSION OF OUR LEADERSHIP ACADEMY, MAKING THE PROGRAMMING, RESOURCES, AND OPPORTUNITIES OF USHERS NEW LOOK AVAILABLE TO HIGH SCHOOL YOUTH ACROSS THE COUNTRY. YOUTH WILL HAVE ACCESS TO ON-DEMAND VIRTUAL SESSIONS AND FOLLOW-UP ACTIVITIES THAT WILL HELP THEM DEVELOP LEADERSHIP SKILLS, TAKE ACTIONABLE STEPS TOWARDS THEIR FUTURES, EMBRACE THE POWER OF BEING IN SERVICE TO THEIR COMMUNITIES, AND BECOME A PART OF A LARGER COMMUNITY OF DISRUPTIVATORS.

Source: Form 990 for the year ending September 30, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated September 30, 2026.

  3. Are donations tax-deductible? Passed.

    On the IRS list of organizations eligible to receive tax-deductible contributions.

    Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated September 10, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending September 2025.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since November 1999.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 7, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.