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Better Business Bureau of Metropoliton Atlanta Inc

EIN 58-0606077 · Alpharetta, GA

Public records raise at least one point you should look into before giving.

LegitimacyCautionRegistration and standingFinancial healthNot ratedToo small or too little detailGovernanceNot ratedToo small or too little detailImpact evidenceDescribes programsHow well its results are evidenced

What it says it does

THE PURPOSE OF BBB IS TO BE A LEADER IN ADVANCING MARKETPLACE TRUST THROUGH PROVIDING CONSUMER INFORMATION, DISPUTE RESOLUTION, MEDIATION/ARBITRATION/CONCILIATION, AND MARKETPLACE OVERSIGHT OF BUSINESS PRACTICES.

Income
$4.9 million
Spending
$4.7 million
Employees
41
Volunteers
16
Highest pay
$342,891, president/ceo

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate

Financial health

We do not score finances when yearly spending is very small or the return has too little detail. The ratios stop meaning much at that size.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate

Governance

This return does not answer enough of the governance questions to score.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (2)
  1. BETTER BUSINESS BUREAU ANNUAL MEETING & AWARDS CELEBRATION - A PROGRAM THAT CELEBRATES BBB ACCREDITED BUSINESSES THROUGHOUT GEORGIA WHO ARE DEDICATED TO PROMOTING AN ETHICAL MARKETPLACE WHERE BUYERS AND SELLERS CAN SUPPORT AND TRUST EACH OTHER. THE EVENT IS USED TO COMMUNICATE, PROMOTE AND CELEBRATE/RECOGNIZE THE VALUES AND IMPACT OF BBB ACCREDITATION THROUGHOUT THE GEORGIA COMMUNITY.
  2. DIGITAL MARKETING - A PROGRAM THAT USES GOOGLE AD WORDS TO ENHANCE BBB ACCREDITED BUSINESS EXPOSURE THROUGH AN ONLINE BUSINESS DIRECTORY. IT IS MARKETED TO A LIMITED NUMBER OF TYPES OF BUSINESSES.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(6) business league.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated November 6, 2026.

  3. Are donations tax-deductible? Caution.

    The IRS master file records contributions to this 501(c)(6) business league as not deductible.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending December 2024.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since July 1953.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated November 4, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.