United Way of Greater Greensboro Inc
Public records show a registered, tax-exempt organization in good standing.
What it says it does
TO IMPROVE LIVES AND CREATE THRIVING COMMUNITIES BY MOBILIZING AND UNITING THE CARING POWER OF GREENSBORO, NC.
- Income
- $9.1 million
- Spending
- $7.6 million
- Spent on programs
- 72%
- Reserves
- 29.2 months of spending
- Largest source of income
- donations and private grants, 80%
- Employees
- 44
- Volunteers
- 1,165
- Highest pay
- $200,439, president & ceo
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate
Financial health
Strong: 100 out of 100. Higher than 79% of charities in its peer group (philanthropy, $1m to $10m).
Reserves
35 of 35Spendable reserves would cover 29.2 months of spending.
Debt
20 of 20It owes 13% of what it owns.
Living within its means
15 of 15Income exceeded spending by 16% of income.
Income trend
15 of 15Income rose 19% on the year before.
Spending floor
15 of 1572% of spending went to programs and raising each dollar of donations cost 23 cents.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate
Governance
Strong: 100 out of 100. Higher than 65% of charities in its peer group (philanthropy, $1m to $10m).
Independent board
25 of 2533 of 33 voting board members are independent.
Conflict of interest policy
15 of 15Has a written conflict of interest policy.
Whistleblower policy
8 of 8Has a written whistleblower policy.
Record keeping policy
7 of 7Has a written policy on keeping and destroying records.
Board minutes
5 of 5Keeps minutes of board meetings.
Board sees the tax return
10 of 10Gave the board a copy of this return before filing it.
Pay set independently
5 of 5Sets its chief executive's pay through independent review and comparison.
Independent check of accounts
15 of 15Its accounts were audited by an independent accountant.
No reported misuse
10 of 10Reports no diversion of assets, excess benefits or loans to insiders.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate
Impact evidence
Describes programs. Its tax return describes what it does but we have found no measurable results in it.
Programs described in its return (3)
- $2.7 million spent. SUPPORT AGENCY PROGRAMS OF GREATER GREENSBORO: UNITED WAY OF GREATER GREENSBORO UTILIZES A VOLUNTEER-DRIVEN PROCESS TO INVEST RESOURCES IN INITIATIVES AND PROGRAMS THAT ARE FOCUSED ON CREATING SOLID FOUNDATIONS IN THE AREA OF EDUCATION, FINANCIAL STABILITY, AND HEALTH, BECAUSE THESE ARE THE BUILDING BLOCKS FOR A QUALITY LIFE. WE ALL WIN WHEN CHILDREN SUCCEED IN SCHOOL, FAMILIES ARE FINANCIALLY STABLE, AND PEOPLE ARE STRONGER AND HEALTHIER. SEE SCHEDULE I FOR THE LISTING OF THE INVESTMENT OF RESOURCES BY THE UNITED WAY OF GREATER GREENSBORO.
- $304,011 spent. FACILITATE DONOR DESIGNATIONS: UNITED WAY OF GREATER GREENSBORO ALLOWS DONORS THE CHOICE TO LET UNITED WAY INVEST THEIR DONATIONS BY WAY OF UNDESIGNATED DOLLARS, LETTING COMMUNITY EXPERTS DIRECT DOLLARS TO THE GREATEST PRESSING COMMUNITY NEEDS IN THE AREAS OF EDUCATION, INCOME AND HEALTH. LIKEWISE, UNITED WAY OF GREATER GREENSBORO FACILITATES DONOR DESIGNATIONS. THIS MEANS THAT UNITED WAY ALSO ALLOWS THE DONORS TO DIRECT THEIR CONTRIBUTIONS TOWARDS SPECIFIC AREAS OF INTEREST OR PARTNER AGENCIES THAT RELATE TO THE PASSION AND INTEREST OF THE INVESTING DONORS.
- $2.5 million spent. HUMAN SERVICE ORGANIZATIONS:UNITED WAY OF GREATER GREENSBORO PARTNERS WITH LEADING COMMUNITY HUMAN SERVICE ORGANIZATIONS TO ADDRESS THE ROOT CAUSES OF POVERTY SO THAT FAMILIES ARE EQUIPPED TO ACHIEVE FINANCIAL INDEPENDENCE AND STABILITY. WE ARE FOCUSED ON ENSURING THAT CHILDREN AND YOUTH HIT MAJOR MILESTONES. WE WANT CHILDREN READY FOR SCHOOL AND READING ON GRADE LEVEL BY AGE 8 AND WE WANT YOUTH READY FOR SUCCESS IN SCHOOL, WORK AND LIFE. SO, WE INVEST IN EARLY CARE AND EDUCATION, HEALTH AND DEVELOPMENT AND LITERACY EFFORTS FOR CHILDREN AND CAREGIVERS. WE INVEST IN ACADEMIC SUPPORT AND COLLEGE AND CAREER READINESS FOR CHILDREN AND YOUTH. IN THE AREA OF EMPLOYMENT AND FINANCIAL STABILITY, WE ARE HELPING PARENTS GET ON THE PATH AND MOVE OVER THE FEDERAL POVERTY LINE THROUGH EMPLOYMENT, EDUCATIONAL ATTAINMENT, SAFEGUARDING INCOME AND ASSET BUILDING. IN THE AREA OF HEALTH AND BASIC NEED, WE ARE ADDRESSING HOUSEHOLDS' FOUNDATIONAL NEEDS TO KEEP THEM ON THE PATH OUT OF POVERTY BY INVESTING IN HOUSING TO HELP PEOPLE STAY IN ADEQUATES, SAFE AND AFFORDABLE HOUSING OR SHELTER, PROVIDE PERSONAL SAFETY AND GAIN ACCESS TO PHYSICAL AND BEHAVIORAL HEALTHCARE, INCLUDING HEALTHY FOOD. WE CREATED AND ARE IMPLEMENTING TWO INTEGRATED SERVICE DELIVERY (ISD) MODEL PROGRAMS, ONE, THE FAMILY SUCCESS CENTER (FSC) - A PLACE-BASED ONE-STOP-SHOP TO ACCESS SERVICES THAT HELP FAMILIES AND INDIVIDUALS HAVE ACCESS TO SERVICES THAT HELP PEOPLE ALONG THEIR JOURNEY TO FINANCIAL STABILITY, AND TWO, THE GUILFORD SUCCESS NETWORK (GSN). GSN ALSO IMPLEMENTS THE ISD MODEL APPROACH TO SERVE INDIVIDUALS AND HOUSEHOLDS TO ACHIEVE THEIR GOALS TOWARDS FINANCIAL STABILITY. THE GSN MEMBERS ARE GUIDED ON THEIR JOURNEY TO FINANCIAL STABILITY THROUGH THE USE OF AN ONLINE PLATFORM WHERE THEY CAN COMMUNICATE AND WORK WITH THEIR COORDINATOR TO ACHIEVE THEIR GOALS, BOTH IN PERSON AT A COMMUNITY PARTNER ORGANIZATION OR ANOTHER LOCATION MUTUALLY CONVENIENT (SUCH AS THE LIBRARY), OR VIRTUALLY
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate
Legitimacy checks
Is it registered with the IRS? Passed.
Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.
Has the IRS revoked its tax-exempt status? Passed.
Not on the IRS automatic revocation list.
Source: Automatic revocation of exemption list, Internal Revenue Service, file dated September 30, 2026.
Are donations tax-deductible? Passed.
On the IRS list of organizations eligible to receive tax-deductible contributions.
Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated September 10, 2026.
Is it keeping up with its IRS filings? Passed.
Most recent return on file covers the year ending June 2025.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.
How long has it been tax-exempt? Passed.
Recognized by the IRS since November 1969.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.
Is it in good standing with state regulators? Passed.
Not on California's list of charities barred from soliciting. Other states are not yet checked.
Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 7, 2026.
Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.