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Passes our checks

Hollywood in Pixels Inc

EIN 47-4572663 · Los Angeles, CA

Public records show a registered, tax-exempt organization in good standing.

LegitimacyPassesRegistration and standingFinancial healthGood78 out of 100GovernanceWeak18 out of 100Impact evidenceDescribes programsHow well its results are evidenced

What it says it does

Hollywood in Pixels is a nonprofit dedicated to preserving the legacy of digital marketing in entertainment. Through digital archiving, community storytelling, and the annual Silver Pixel Awards, HIP celebrates the visionaries who have defined and continue to redefine the intersection of Hollywood and the internet.Our mission: to ensure that digitals role in shaping fan culture, studio strategy, and entertainment history is recognized, honored and never lost to time.(ref Scr35 M&Qtab)

Income
$243,170
Spending
$248,586
Spent on programs
92%
Reserves
4.6 months of spending
Largest source of income
fees for its services, 100%
Employees
0
Volunteers
10
Highest pay
$8,300, president/chair

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Financial health

Good: 78 out of 100. Higher than 53% of charities in its peer group (arts and culture, under $250k).

  • Reserves

    20 of 35

    Spendable reserves would cover 4.6 months of spending.

  • Debt

    20 of 20

    It owes 1% of what it owns.

  • Living within its means

    8 of 15

    Spending exceeded income by 2% of income.

  • Income trend

    15 of 15

    Income rose 28% on the year before.

  • Spending floor

    15 of 15

    92% of spending went to programs.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Governance

Weak: 18 out of 100. Higher than 2% of charities in its peer group (arts and culture, under $250k).

  • Independent board

    5 of 25

    0 of 8 voting board members are independent.

  • Conflict of interest policy

    0 of 15

    Reports no written conflict of interest policy.

  • Whistleblower policy

    0 of 8

    Reports no written whistleblower policy.

  • Record keeping policy

    0 of 7

    Reports no written policy on keeping and destroying records.

  • Board minutes

    0 of 5

    Reports that it does not keep minutes of board meetings.

  • Board sees the tax return

    0 of 10

    Did not give the board a copy of this return before filing it.

  • Pay set independently

    0 of 5

    Reports no independent review process for its chief executive's pay.

  • No reported misuse

    10 of 10

    Reports no diversion of assets, excess benefits or loans to insiders.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (2)
  1. $229,578 spent. Our annual Silver Pixel Awards raises awareness with industry leaders and the public regarding the importance of preserving seminal digital film campaigns and document how digital marketing has and continues to evolve. It highlights the importance of keeping those resources available for future reference, education,and ensure the art is not lost to time.The annual event also raises funding for ongoing and future projects through sponsorships. Attendees are provided dinner and drinks during the program, which includes an update of Hollywood In Pixelss efforts, honoring executives with awards, and recognizing outstanding film and streaming campaigns. The event has increased our access to old and new digital campaigns to be added to the library, recruits new volunteers, all while raising the funds needed for operations.The event is attended by 400+ people annually.Other events include Silver Pixels EMEA in London with 100+ attendees, and a Women's Luncheon with 150 attendees.(ref scr35.1)
  2. Acquisition of digital film campaigns & Outreach: We continue to expand our work to include video archives and production of oral histories documenting the growth of digital marketing in Hollywood through our Behind The Pixels series.Hollywood In Pixels has also introduced mentorship and community outreach programs that connect emerging professionals with industry leaders to promote education, inclusion, and career development in entertainment marketing.Sponsorship funds from the annual awards, along with in-kind donations, provide the primary support for these preservation and mentorship initiatives.(ref scr35.2)

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated October 13, 2026.

  3. Are donations tax-deductible? Passed.

    On the IRS list of organizations eligible to receive tax-deductible contributions.

    Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated October 13, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending December 2024.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since March 2016.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 21, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.