Visit Big Sky
Public records raise at least one point you should look into before giving.
What it says it does
AS THE COMMUNITY'S OFFICIAL DESTINATION MANAGEMENT AND MARKETING ORGANIZATION, VISIT BIG SKY LEADS THE DEVELOPMENT AND PROMOTION OF AUTHENTIC TOURISM EXPERIENCES THROUGH RESEARCH AND STAKEHOLDER COLLABORATION TO GROW BIG SKY'S ECONOMY WHILE BALANCING THE NEED TO SUSTAIN QUALITY OF LIFE FOR ITS RESIDENTS.
- Income
- $1.8 million
- Spending
- $1.9 million
- Employees
- 0
- Volunteers
- 10
- Highest pay
- $209,144, ceo
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Financial health
We do not score finances when yearly spending is very small or the return has too little detail. The ratios stop meaning much at that size.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Governance
This return does not answer enough of the governance questions to score.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Impact evidence
Describes programs. Its tax return describes what it does but we have found no measurable results in it.
Programs described in its return (1)
- $1.3 million spent. Visit Big Sky is a destination marketing and management organization whose mission is to promote Big Sky, Montana as a year-round tourism destination while supporting the long-term sustainability of the community. In 2025, the organization expanded its focus to include destination management initiatives aimed at mitigating the impacts of increased visitation through visitor and resident education, stewardship messaging, and responsible travel practices.The organization utilizes data-driven strategies to inform its work, including research that has identified connections between tourism trends and local housing challenges, such as the prevalence of short-term rentals. Visit Big Sky applies these insights to guide programming and community-based solutions that address the impacts of tourism.Marketing efforts are focused on attracting high-value visitors and encouraging repeat visitation from established markets, including Dallas, New York, Minneapolis, Los Angeles, Atlanta, and Seattle. Campaign messaging highlights Big Skys proximity to Yellowstone National Park, promoting the area as a convenient and scenic basecamp for park visitation while supporting local lodging and extended stays.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Legitimacy checks
Is it registered with the IRS? Passed.
Listed in the IRS master file of tax-exempt organizations as a 501(c)(6) business league.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Has the IRS revoked its tax-exempt status? Passed.
Not on the IRS automatic revocation list.
Source: Automatic revocation of exemption list, Internal Revenue Service, file dated November 6, 2026.
Are donations tax-deductible? Caution.
The IRS master file records contributions to this 501(c)(6) business league as not deductible.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Is it keeping up with its IRS filings? Passed.
Most recent return on file covers the year ending June 2025.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
How long has it been tax-exempt? Passed.
Recognized by the IRS since January 2015.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Is it in good standing with state regulators? Passed.
Not on California's list of charities barred from soliciting. Other states are not yet checked.
Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated November 4, 2026.
Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.