Skip to the page content
Your donations
Passes our checks

Morning Center

EIN 46-1254285 · Memphis, TN

Public records show a registered, tax-exempt organization in good standing.

LegitimacyPassesRegistration and standingFinancial healthWeak30 out of 100GovernanceStrong93 out of 100Impact evidenceDescribes programsHow well its results are evidenced

Points to look into

  • Only 38% of its spending went to programs.

These come from the organization's own tax return. There may be a good explanation; ask the charity.

What it says it does

THE MORNING CENTER PROVIDES CHRIST-CENTERED PRENATAL AND POSTPARTUM CARE TO WOMEN IN UNDER-RESOURCED COMMUNITIES, AT NO COST TO THOSE WE SERVE. THROUGH PARTNERSHIPS WITH LOCAL CHURCHES AND MEDICAL PROFESSIONALS, WE OFFER HIGH-QUALITY MEDICAL CARE ALONGSIDE SPIRITUAL AND EMOTIONAL SUPPORT AFFIRMING THE DIGNITY OF EVERY MOTHER AND CHILD AND SERVING WITH EXCELLENCE, COMPASSION, AND THE LOVE OF JESUS.

Income
$649,720
Spending
$1.0 million
Spent on programs
38%
Reserves
4.2 months of spending
Largest source of income
donations and private grants, 100%
Employees
18
Volunteers
70
Highest pay
$84,365, president & ceo (thru 6/30/25)

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Financial health

Weak: 30 out of 100. Higher than 4% of charities in its peer group (health care, $250k to $1m).

  • Reserves

    20 of 35

    Spendable reserves would cover 4.2 months of spending.

  • Debt

    10 of 20

    It owes 31% of what it owns.

  • Living within its means

    0 of 15

    Spending exceeded income by 58% of income.

  • Income trend

    0 of 15

    Income fell 47% on the year before.

  • Spending floor

    0 of 15

    38% of spending went to programs and raising each dollar of donations cost 35 cents.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Governance

Strong: 93 out of 100. Higher than 83% of charities in its peer group (health care, $250k to $1m).

  • Independent board

    18 of 25

    4 of 4 voting board members are independent.

  • Conflict of interest policy

    15 of 15

    Has a written conflict of interest policy.

  • Whistleblower policy

    8 of 8

    Has a written whistleblower policy.

  • Record keeping policy

    7 of 7

    Has a written policy on keeping and destroying records.

  • Board minutes

    5 of 5

    Keeps minutes of board meetings.

  • Board sees the tax return

    10 of 10

    Gave the board a copy of this return before filing it.

  • Pay set independently

    5 of 5

    Sets its chief executive's pay through independent review and comparison.

  • Independent check of accounts

    15 of 15

    Its accounts were audited by an independent accountant.

  • No reported misuse

    10 of 10

    Reports no diversion of assets, excess benefits or loans to insiders.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (1)
  1. $389,919 spent. DURING THE FISCAL YEAR FROM JULY 1, 2024, TO JUNE 30, 2025, THE MORNING CENTER COMPLETED KEY ORGANIZATIONAL AND OPERATIONAL MILESTONES TO PREPARE FOR THE LAUNCH OF ITS NEW MEMPHIS LOCATION. THIS INCLUDED SECURING A NEW HEADQUARTERS FACILITY, BUILDING THE FOUNDATIONAL TEAM AND OPERATIONAL INFRASTRUCTURE, AND SUCCESSFULLY OBTAINING A FULL YEAR OF RESERVE FUNDING TO SUPPORT A STRONG AND SUSTAINABLE OPENING. THESE STRATEGIC EFFORTS POSITIONED THE ORGANIZATION FOR LONG-TERM GROWTH WHILE CONTINUING TO ADVANCE ITS MISSION IN SERVICE OF MOTHERS AND BABIES.THE OBJECTIVE OF THE MORNING CENTER'S PROGRAM IS TO PROVIDE HIGH-QUALITY, CHRIST-CENTERED PRENATAL AND POSTPARTUM CARE TO WOMEN IN UNDER-RESOURCED COMMUNITIES COMPLETELY FREE OF CHARGE. SERVICES INCLUDED MEDICAL CARE (SUCH AS ULTRASOUNDS, LAB WORK, AND PRENATAL VISITS) ALONGSIDE EMOTIONAL, EDUCATIONAL, AND SPIRITUAL SUPPORT TO CARE FOR THE WHOLE WOMAN.THE LONG-TERM GOAL OF THE MORNING CENTER IS TO SEE HEALTHY MOMS, HEALTHY BABIES, AND THRIVING FAMILIES BY EXPANDING ACCESS TO COMPASSIONATE, LIFE-GIVING MATERNITY CARE NATIONWIDE. THROUGH THE DEVELOPMENT OF SUSTAINABLE, COMMUNITY-CONNECTED CLINICS, WE AIM TO EQUIP COMMUNITIES ACROSS THE COUNTRY TO SERVE VULNERABLE WOMEN WITH DIGNITY, EXCELLENCE, AND THE LOVE OF JESUS.THROUGH THIS WORK, WE JOIN GOD'S REDEMPTIVE MISSION OF RESTORING HOPE, AFFIRMING LIFE, AND IMPACTING GENERATIONS ONE MOTHER, ONE BABY, AND ONE FAMILY AT A TIME. IMAGINE A CITY WHERE THE LIGHT OF HOPE AND THE WARMTH OF COMPASSION FILL EVERY CORNER, WHERE EACH LIFE IS CHERISHED, AND EVERY MOTHER-TO-BE IS MET WITH LOVE. THIS VISION IS THE HEART OF OUR MINISTRY AT THE MORNING CENTER, WHERE WE EXTEND THE TRANSFORMATIVE LOVE OF JESUS TO UNDERSERVED PREGNANT MOMS THROUGH MEDICAL CARE.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated October 13, 2026.

  3. Are donations tax-deductible? Passed.

    On the IRS list of organizations eligible to receive tax-deductible contributions.

    Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated October 13, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending June 2025.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since September 2016.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 21, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.