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The Wellness Council of America

EIN 36-3444746 · Brookfield, WI

Public records show a registered, tax-exempt organization in good standing.

LegitimacyPassesRegistration and standingFinancial healthWeak38 out of 100GovernanceStrong100 out of 100Impact evidenceDescribes programsHow well its results are evidenced

What it says it does

PREDICATED ON THE BELIEF THAT A HEALTHY WORKFORCE IS ESSENTIAL TO AMERICA'S GROWTH AND PROSPERITY, THE WELLNESS ALLIANCE IS DEDICATED TO IMPROVING THE HEALTH STATUS OF THE NATION'S WORKFORCE BY PROMOTING RESULTS-ORIENTED WELLNESS POROGRAMS IN SMALL, MEDIUM, AND LARGE-SIZED COMPANIES.

Income
$1.7 million
Spending
$2.1 million
Spent on programs
60%
Reserves
2.8 months of spending
Largest source of income
fees for its services, 93%
Employees
0
Volunteers
22
Highest pay
$678,498, chief executive officer

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Financial health

Weak: 38 out of 100.

  • Reserves

    10 of 35

    Spendable reserves would cover 2.8 months of spending.

  • Debt

    5 of 20

    It owes 58% of what it owns.

  • Living within its means

    0 of 15

    Spending exceeded income by 27% of income.

  • Income trend

    15 of 15

    Income rose 28% on the year before.

  • Spending floor

    8 of 15

    60% of spending went to programs.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Governance

Strong: 100 out of 100.

  • Independent board

    25 of 25

    12 of 12 voting board members are independent.

  • Conflict of interest policy

    15 of 15

    Has a written conflict of interest policy.

  • Whistleblower policy

    8 of 8

    Has a written whistleblower policy.

  • Record keeping policy

    7 of 7

    Has a written policy on keeping and destroying records.

  • Board minutes

    5 of 5

    Keeps minutes of board meetings.

  • Board sees the tax return

    10 of 10

    Gave the board a copy of this return before filing it.

  • Pay set independently

    5 of 5

    Sets its chief executive's pay through independent review and comparison.

  • Independent check of accounts

    15 of 15

    Its accounts were audited by an independent accountant.

  • No reported misuse

    10 of 10

    Reports no diversion of assets, excess benefits or loans to insiders.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (3)
  1. $764,486 spent. THE ANNUAL WELLNESS SUMMIT: THE FOUR-DAY, IN-PERSON CONFERENCE OFFERS OVER 30 EDUCATIONAL PRESENTATIONS TO PROVIDE STRATEGIES, CONNECTIONS, AND RESOURCES NEEDED TO ADVANCE WELLNESS FOR ATTENDEES AND THE WORKPLACES, COMMUNITIES, AND INDIVIDUALS THEY SERVE. THE SUMMIT FOCUSES ON BRINGING THE INDUSTRY'S LATEST TRENDS AND BEST PRACTICES TO THE FOREFRONT THROUGH KEYNOTE SESSIONS WITH RESPECTED SUBJECT MATTER EXPERTS AND BREAKOUT SESSIONS WITH TANGIBLE TAKEAWAYS.
  2. $311,091 spent. MEMBERSHIP WITH THE WELLNESS ALLIANCE PROVIDES INDIVIDUALS AND ORGANIZATIONS WITH ACCESS TO LIVE AND ON-DEMAND WEBINARS; DISCOUNTS ON COURSES, CONFERENCES AND CWP EXAMS; ACCESS TO MODELS, FRAMEWORKS, CHECKLISTS, ASSESSMENTS, AND OTHER TOOLS TO SUPPORT WELLNESS INITIATIVES; ANNUAL CALENDARS AND A SUITE OF READY-MADE COMMUNICATION MATERIALS; ACCESS TO COMMUNITY-BUILDING FORUMS AND A CAREER CENTER DESIGNED FOR WELLNESS PROFESSIONS.
  3. $141,808 spent. THE WELLNESS ALLIANCE PROVIDES CONTINUING EDUCATION OPPORTUNITIES THROUGH LIVE AND ON-DEMAND WEBINARS, AS WELL AS A FULL RANGE OF PROFESSIONAL CERTIFICATE COURSES GEARED TOWARD PROFESSIONAL DEVELOPMENT IN THE HEALTH AND WELLNESS INDUSTRY. THE WELLNESS ALLIANCE ALSO OFFERS WELL WORKPLACE FRAMEWORK AND AWARDS AND THE CERTIFIED WELLNESS PRACTITIONER (CWP) CERTIFICATION.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated November 6, 2026.

  3. Are donations tax-deductible? Passed.

    On the IRS list of organizations eligible to receive tax-deductible contributions.

    Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated October 13, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending December 2024.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since June 1986.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated November 4, 2026.

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