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Indianapolis Downtown Marketing Inc

EIN 35-1885205 · Indianapolis, IN

Public records raise at least one point you should look into before giving.

LegitimacyCautionRegistration and standingFinancial healthNot ratedToo small or too little detailGovernanceNot ratedToo small or too little detailImpact evidenceDescribes programsHow well its results are evidenced

What it says it does

Indianapolis Downtown Marketing, Inc. (IDMI) exists to improve downtown Indianapolis. IDMI focuses on marketing downtown businesses, destinations, organizations, activities and events.

Income
$2.1 million
Spending
$2.6 million
Employees
63
Volunteers
63
Highest pay
$202,715, president and ceo

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate

Financial health

We do not score finances when yearly spending is very small or the return has too little detail. The ratios stop meaning much at that size.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate

Governance

This return does not answer enough of the governance questions to score.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (2)
  1. Widely known as the heart and communal gathering space for Indianapolis, Monument Circle is a popular destination for residents and visitors alike. The Circle, featuring the larger-than-life Soldiers & Sailors Monument, is both a hub for Downtown's workforce as well as entertainment, dining, retail, and more. The filing organization collaborates with the Indiana War Memorials Commission (IWMC) to infuse arts and culture into the space year-round, from artistic video mapping and lighting through the Shining A Light program to the pedestrian-friendly SPARK on the Circle which welcomed more than 78K visitors in its 2024 season.
  2. The filing organization strives to keep the Indianapolis urban core a clean, safe place for residents and visitors to enjoy the rich arts and culture our community has to offer. In partnership with HVAF, the filing organization staffs a full-time team of Street Ambassadors providing daily powerwashing, sidewalk clean-ups, sticker and graffiti removal. With an expanding tree canopy and hundreds of planters throughout the Mile Square, Downtown's splash of freshness and color adds greatly to the urban environment.

Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(6) business league.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated September 30, 2026.

  3. Are donations tax-deductible? Caution.

    The IRS master file records contributions to this 501(c)(6) business league as not deductible.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending December 2024.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since May 1994.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 7, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.