Mansfield-Richland County Convention & Vistors Bureau Inc
Public records raise at least one point you should look into before giving.
What it says it does
Destination Mansfield-Richland County leads the marketing of Richland County through innovative collaboration and cohesive messaging, positioning the region as a desirable choice for recreation, events and entertainment resulting in increased business activity and improved quality of life.
- Income
- $914,542
- Spending
- $1.0 million
- Employees
- 4
- Volunteers
- 22
- Highest pay
- $128,126, executive dir.
Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate
Financial health
We do not score finances when yearly spending is very small or the return has too little detail. The ratios stop meaning much at that size.
Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate
Governance
This return does not answer enough of the governance questions to score.
Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate
Impact evidence
Describes programs. Its tax return describes what it does but we have found no measurable results in it.
Programs described in its return (1)
- In 2024, Mansfield and Richland County repeatedly landed on a grand national stage as major events like the Solar Eclipse, Inkcarceration, Shawshank30 and a full Mid-Ohio Sports Car Course schedule aimed a bright spotlight on our region. Imagery and Branding: Coproduced Richland County Branded Video with the Richland Area Chamber of Commerce & Economic Development and the Branding Executive Committee, which premiered May 14. Led 13 photoshoots, capturing 1,842 new photos using 31 locals as models. Produced six videos, featuring Ohio Bird Sanctuary, Shawshank Hustle and four Shawshank30 videos. Our Google Drive library now contains 3,154 photos and videos of attractions, restaurants, shopping, lodging, recreation, arts/ entertainment, festivals/events, Wine/Ale Trail, B&O Trail, Shawshank Trail, Tinsel Towns, lifestyle photography, Mansfield Lahm Airport, videos, and downtowns/cities/parks. Assets are available to partners, including Richland Area Chamber of Commerce & Economic Development, city and county governments, Great Lakes Studio, healthcare facilities, local news outlets, and others. We encourage using these professional images for office/lobby displays, social media, print materials, website/blog articles. Market Intelligence: Top cities overnight visitation to Richland County increased by 2% with 73% of visitors spending the night. Out-of-state visitors make up 38.75% of those overnight stays. The average length of stay is 2.1 days, up 13.1% from last year. Our average visitor takes 1.4 trips to the area. Meetings and Events: Key events our county hosted in 2024 include: The Shawshank Redemption 30th Anniversary celebration; Shawshank Showdown Robotics Competition; Airstream Rally; ParaPsyCon. Partnership: Ended the year with 196 partners (five new ones). Added 12 Industry Partner honorees to our Tourism Award of Excellence Hall of Fame, bringing the total to 101 since 2005. Website Marketing: DestinationMansfield.com and ShawshankTrail. drew a combined 350,129 users, drawing 937,049 pageviews. Users increased by 9.3% and pageviews increased by 21%. Most viewed pages on DestinationMansfield.com: 1. Ohio Total Solar Eclipse 2. Richland B&O Trail 3. Historic Ohio State Reformatory With the 30th Anniversary in full swing, ShawshankTrail.com saw a 68% increase in users and 79% increase in pageviews, 69.3% of whom were outside Ohio. Top States: OH, VA, FL, NY, MI, IL, PA, GA, IN Top Cities: Columbus, Chicago, Cleveland, Cincinnati, New York, Atlanta, Mansfield, Detroit Public Awareness: Public Relations generated 101,625,353,027 impressions. Yes, that's 100 Billion impressions. A 72% increase in impressions and 26% increase in clips seen YouTube: 276,196 video views in 2024, with an astounding 1,992.7 hours of watch time, 164,486 impressions and a 4.2% click thru rate and viewers from IL, IN, MI, OH, PA. Top Videos were Shawshank30 related. Social Media 2024: Shawshank Trail Breaks a Million in Reach, with top posts being Andys rock hammer and last-minute Shawshank30 additional actors. Destination Mansfield surpasses 10,000 followers, with top posts being Christmas at Kingwood and the Richland County Branded video. Combined Reach across all platforms of 4,373,600. Total Meta Followers is 57,529 Co-Op Marketing: Participation in TourismOhio's paid co-op social campaigns gained us 891,904 impressions and 39,163 clicks to our content focused on Ohio Bird Sanctuary and Buckeye Imagination Museum.
Source: Form 990 for the year ending December 31, 2024, filed with the Internal Revenue Service. How we rate
Legitimacy checks
Is it registered with the IRS? Passed.
Listed in the IRS master file of tax-exempt organizations as a 501(c)(6) business league.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.
Has the IRS revoked its tax-exempt status? Passed.
Not on the IRS automatic revocation list.
Source: Automatic revocation of exemption list, Internal Revenue Service, file dated September 30, 2026.
Are donations tax-deductible? Caution.
The IRS master file records contributions to this 501(c)(6) business league as not deductible.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.
Is it keeping up with its IRS filings? Passed.
Most recent return on file covers the year ending December 2024.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.
How long has it been tax-exempt? Passed.
Recognized by the IRS since March 1983.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.
Is it in good standing with state regulators? Passed.
Not on California's list of charities barred from soliciting. Other states are not yet checked.
Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 7, 2026.
Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.