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American Advertising Federation Greater Rochester Inc

EIN 16-6052115 · Rochester, NY

Public records raise at least one point you should look into before giving.

LegitimacyCautionRegistration and standingFinancial healthNot ratedToo small or too little detailGovernanceNot ratedThe short tax form does not cover thisImpact evidenceDescribes programsHow well its results are evidenced

What it says it does

TO SERVE CURRENT AND ASPIRING COMMUNICATIONS PROFESSIONALS BY CONNECTING THEM TO POWERFUL NEW IDEAS AND EXPERIENCES AND BY CREATING A BETTER UNDERSTANDING OF THE FUNCTION AND VALUE OF MARKETING IN OUR COMMUNITY AND OUR WORLD.

Income
$71,330
Spending
$72,758

Source: Form 990EZ for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate

Financial health

We do not score finances when yearly spending is very small or the return has too little detail. The ratios stop meaning much at that size.

Source: Form 990EZ for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate

Governance

This organization files the short tax form, which does not ask about boards, policies or audits. That is normal for a small charity and is not a mark against it.

Source: Form 990EZ for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (2)
  1. TO RECOGNIZE THE LOCAL MARKETING AND COMMUNICATIONS PROFESSIONALS IN OUR COMMUNITY, CREATE A REPUTATION FOR EXCELLENCE AND COMMUNICATE THE STANDARDS BY WHICH TO ACHIEVE IT. PRIMARILY THROUGH AN ANNUAL AWARDS BANQUET.
  2. TO CONNECT CURRENT COMMUNICATIONS PROFESSIONALS WITH THE RESOURCES NEEDED TO THRIVE IN OUR BUSINESS.

Source: Form 990EZ for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(6) business league.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated October 13, 2026.

  3. Are donations tax-deductible? Caution.

    The IRS master file records contributions to this 501(c)(6) business league as not deductible.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending June 2025.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since July 1949.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 21, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.