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The Childrens Storefront

EIN 13-2940671 · New York, NY

Public records show a registered, tax-exempt organization in good standing.

LegitimacyPassesRegistration and standingFinancial healthFair68 out of 100GovernanceStrong100 out of 100Impact evidenceDescribes programsHow well its results are evidenced

What it says it does

ESTABLISHED FOR EDUCATIONAL PURPOSES, THE CHILDREN'S STOREFRONT IS COMMITTED TO DEEPLY IMPROVING THE LIVES OF CHILDREN THROUGH EARLY EDUCATION INNOVATION. HAVING MADE A LASTING MARK ON THE LOCAL EDUCATION LANDSCAPE OVER SEVERAL DECADES, THE CHILDREN'S STOREFRONT IS NOW FOCUSING ON HIGH-IMPACT WAYS TO PROMOTE THE EARLY DEVELOPMENT OF CHILDREN DURING THEIR CRITICAL FIRST THOUSAND DAYS OF LIFE, LAYING A SOLID FOUNDATION IN A CHILD'S EARLIEST DAYS FOR LIFELONG SUCCESS.

Income
$634,549
Spending
$1.2 million
Spent on programs
57%
Reserves
38.1 months of spending
Largest source of income
donations and private grants, 66%
Employees
10
Volunteers
15
Highest pay
$161,233, executive director (outgoing)

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Financial health

Fair: 68 out of 100.

  • Reserves

    35 of 35

    Spendable reserves would cover 38.1 months of spending.

  • Debt

    20 of 20

    It owes 8% of what it owns.

  • Living within its means

    0 of 15

    Spending exceeded income by 93% of income.

  • Income trend

    5 of 15

    Income fell 15% on the year before.

  • Spending floor

    8 of 15

    57% of spending went to programs and raising each dollar of donations cost 47 cents.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Governance

Strong: 100 out of 100.

  • Independent board

    25 of 25

    9 of 10 voting board members are independent.

  • Conflict of interest policy

    15 of 15

    Has a written conflict of interest policy.

  • Whistleblower policy

    8 of 8

    Has a written whistleblower policy.

  • Record keeping policy

    7 of 7

    Has a written policy on keeping and destroying records.

  • Board minutes

    5 of 5

    Keeps minutes of board meetings.

  • Board sees the tax return

    10 of 10

    Gave the board a copy of this return before filing it.

  • Pay set independently

    5 of 5

    Sets its chief executive's pay through independent review and comparison.

  • Independent check of accounts

    15 of 15

    Its accounts were audited by an independent accountant.

  • No reported misuse

    10 of 10

    Reports no diversion of assets, excess benefits or loans to insiders.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Impact evidence

Describes programs. Its tax return describes what it does but we have found no measurable results in it.

Programs described in its return (1)
  1. $701,166 spent. THIS YEAR, THE CHILDREN'S STOREFRONT LAUNCHED OUR IN-PERSON PLAYSPACE AND EXPANDED OUR EARLY CHILDHOOD PROGRAM. TO DATE, WE HAVE SERVED OVER 200 FAMILIES WITH BABIES AND TODDLERS UP TO AGE THREE. BOTH OUR VIRTUAL AND IN-PERSON PLAY AND LEARN PROGRAM PROVIDE A SAFE AND NURTURING COMMUNITY, FAMILY-FOCUSED RESOURCES, AND FACILITATIVE COACHING FROM EARLY CHILDHOOD DEVELOPMENT SPECIALISTS. OUR COACHING FOCUSES ON STRATEGIES TO SUPPORT HEALTHY BRAIN DEVELOPMENT, AND IT IS OFFERED IN WEEKLY SESSIONS THAT INCLUDE MUSIC, READING, ART, AND OTHER DEVELOPMENTALLY-APPROPRIATE ACTIVITIES. THE COMMUNITY RESPONSE HAS BEEN OVERWHELMINGLY POSITIVE, WITH THE MAJORITY OF OUR FAMILIES REACHING US THROUGH WORD-OF-MOUTH REFERRALS AND PARTICIPANTS SHARING THAT THEY HAVE A BETTER UNDERSTANDING OF HOW PLAY AND COMMUNICATION STRENGTHENS THEIR CHILD'S BRAIN.

Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. Rating method 2026.2. How we rate

Legitimacy checks

  1. Is it registered with the IRS? Passed.

    Listed in the IRS master file of tax-exempt organizations as a 501(c)(3) charitable organization.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  2. Has the IRS revoked its tax-exempt status? Passed.

    Not on the IRS automatic revocation list.

    Source: Automatic revocation of exemption list, Internal Revenue Service, file dated September 30, 2026.

  3. Are donations tax-deductible? Passed.

    On the IRS list of organizations eligible to receive tax-deductible contributions.

    Source: Publication 78 data: organizations eligible for tax-deductible contributions, Internal Revenue Service, file dated September 10, 2026.

  4. Is it keeping up with its IRS filings? Passed.

    Most recent return on file covers the year ending June 2025.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  5. How long has it been tax-exempt? Passed.

    Recognized by the IRS since August 1994.

    Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated September 7, 2026.

  6. Is it in good standing with state regulators? Passed.

    Not on California's list of charities barred from soliciting. Other states are not yet checked.

    Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 7, 2026.

Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.