Cambridge Office for Tourism Inc
Public records raise at least one point you should look into before giving.
What it says it does
ALL DESTINATION MARKETING, PUBLIC RELATIONS, AND VISITOR SERVICES FOR THE CITY OF CAMBRIDGE, MASSACHUSETTS.
- Income
- $1.9 million
- Spending
- $2.1 million
- Employees
- 8
- Volunteers
- 32
- Highest pay
- $224,062, former treasurer
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Financial health
We do not score finances when yearly spending is very small or the return has too little detail. The ratios stop meaning much at that size.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Governance
This return does not answer enough of the governance questions to score.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Impact evidence
Describes programs. Its tax return describes what it does but we have found no measurable results in it.
Programs described in its return (3)
- $2.0 million spent. BRAND LAUNCH AND MARKETING IMPACT:IN FISCAL YEAR 2025, THE CAMBRIDGE OFFICE FOR TOURISM SUCCESSFULLY LAUNCHED ITS NEW BRAND AND CAMPAIGN, HIGHLIGHTED BY THE "UNPACK" CAMPAIGN. THIS STRATEGIC INITIATIVE, DESIGNED TO INSPIRE BOTH LEISURE & BUSINESS TRAVELERS TO EXPLORE CAMBRIDGE IN NEW AND MEANINGFUL WAYS, GARNERED AN IMPRESSIVE 12,788,757 IMPRESSIONS, 197,118 WEBSITE SESSIONS, AND 2,777 DOWNLOADS FROM OUR WEBSITE WITHIN ITS FIRST SIX MONTHS.ADDITIONAL HIGHLIGHTS INCLUDE: - PRIOR TO JULY 2024, WEBSITE TRAFFIC WAS >10K SESSIONS PER MONTH; WE NOW AVERAGE OVER 18K PER MONTH (A 190% INCREASE) - $55,452 IN ADVERTISING WITH EXPEDIA RESULTED IN 4,366 ROOM NIGHTS DRIVING $1,320,669 IN REVENUE TO CAMBRIDGE HOTELS - GROWTH OF 28% IN INSTAGRAM FOLLOWERS AND 21.94% IN LINKEDIN FOLLOWERS - UBER CAMPAIGN (TARGETED SPECIFICALLY AT RIDERS DEPARTING BOSTON LOGAN AIRPORT IN AN UBER WHO DO NOT HAVE A MASSACHUSETTS ADDRESS LISTED IN THE APP) DROVE 12,000 SESSIONS TO OUR WEBSITE WITH A 94.1% ENGAGEMENT RATE AND AVERAGE DURATION VISIT OF 1 MINUTE 8 SECONDS - ETARGET EMAIL CAMPAIGN RESULTED IN 1,200,000 EMAIL IMPRESSIONS DIRECTLY WITH MEETING PLANNERS, SURPASSING BENCHMARK OPEN RATES OF 3% WITH OUR CAMPAIGN AVERAGING A 9% OPEN RATE - IN LATE FISCAL YEAR 2025 AND EARLY FISCAL YEAR 2026, CAMBRIDGE OFFICE FOR TOURISM WILL LAUNCH AN UPDATED WEBSITE WHICH IS A KEY COMPONENT OF CAMBRIDGE OFFICE FOR TOURISM'S LONG-TERM DIGITAL STRATEGY TO ENHANCE USER EXPERIENCE, VISITOR TOUCHPOINTS AND INCREASE VISITOR CONVERSION RATES.NEW VISITOR INFORMATION CENTER. A MAJOR MILESTONE IN FISCAL YEAR 2025 IS THE HIGHLY ANTICIPATED OPENING OF OUR NEW VISITOR INFORMATION CENTER, LOCATED IN THE CAMBRIDGE KIOSK, IN PARTNERSHIP WITH THE CITY OF CAMBRIDGE AND CULTUREHOUSE. OPENING IN SPRING 2025, THE KIOSK SERVES AS A CENTRAL HUB FOR VISITORS, PROVIDING IN-PERSON ASSISTANCE, INTERACTIVE COMMUNITY EXHIBITS, AND ACCESS TO LOCAL CULTURAL AND TOURISM RESOURCES. THE VISITOR INFORMATION CENTER WILL SIGNIFICANTLY ENHANCE OUR OFFICE'S ABILITY TO WELCOME AND ENGAGE TOURISTS, FURTHER DRIVING AND BOOSTING THE LOCAL ECONOMY.
- SPONSORSHIPS AND COMMUNITY ENGAGEMENT:CAMBRIDGE OFFICE FOR TOURISM'S TDMD OVERSIGHT COMMITTEE HAS MAINTAINED ITS COMMITMENT TO SUPPORTING LOCAL COMMUNITY EVENTS, RECEIVING AND APPROVING 11 REQUESTS FOR SPONSORSHIP FUNDING THAT HAVE SUPPORTED COMMUNITY-DRIVEN EVENTS. AWARDED SPONSORSHIP FUNDING RANGED FROM $1,000 TO $35,000 THROUGHOUT FISCAL YEAR 2025. SPONSORSHIPS WERE AWARDED TO THE HEAD OF THE CHARLES REGATTA, THE CAMBRIDGE JAZZ FESTIVAL, THE INNOVATION TRAIL OF CAMBRIDGE, JERKFEST, CAMBRIDGE CARNIVAL, SMOKE THIS RIBFEST, TASTE OF CHOCOLATE, AND "YOUR LIGHT IS CENTRAL", AMONG OTHERS. OUR OFFICE IS ALSO A MEMBER OF THE CAMBRIDGE 250 COMMITTEE TO AMPLIFY CITYWIDE EVENTS AND CELEBRATIONS. IN ADDITION TO PROMOTING 250TH ACTIVITIES TO A BROADER AUDIENCE THROUGH CAMBRIDGE OFFICE FOR TOURISM MARKETING EFFORTS, WE ARE ALSO ENHANCING VISITOR ENGAGEMENT THROUGH OUR OWN REVOLUTION-THEMED SCAVENGER HUNTS ON THE SCAVIFY APP. THE CAMBRIDGE OFFICE FOR TOURISM REMAINS A STRONG ADVOCATE FOR CAMBRIDGE BUSINESS ASSOCIATIONS AND THE BUSINESSES AND PROGRAMS THEY SUPPORT, PROVIDING VISITOR DATA, DIGITAL MARKETING SUPPORT, AND SPONSORSHIP. THE OFFICE IS ALSO A MEMBER OF THE CAMBRIDGE 250 COMMITTEE TO AMPLIFY CITYWIDE EVENTS AND CELEBRATIONS FOR THE 250TH ANNIVERSARY OF AMERICA'S INDEPENDENCE.
- INCREASED TRADE SHOW AND INDUSTRY EVENT PRESENCE:RECOGNIZING THE IMPORTANCE OF ATTRACTING INTERNATIONAL VISITORS AND MEETING/EVENT PLANNERS, CAMBRIDGE OFFICE FOR TOURISM EXPANDED ITS PARTICIPATION IN BOTH INTERNATIONAL AND DOMESTIC TRADE SHOWS THROUGHOUT FISCAL YEAR 2025. THESE EFFORTS RESULTED IN OVER 6,000 MEETING PLANNER LEADS WHICH WERE FORWARDED DIRECTLY TO HOTEL SALES TEAMS FOR FOLLOW UP. INCREASED ENGAGEMENT AT KEY INDUSTRY EVENTS, WITH ORGANIZATIONS SUCH AS THE MASSACHUSETTS OFFICE FOR TRAVEL AND TOURISM AND MEET BOSTON, HAS ALSO STRENGTHENED RELATIONSHIPS WITH INTERNATIONAL TRAVEL PROFESSIONALS, ESTABLISHING CAMBRIDGE AS A PREFERRED DESTINATION FOR BUSINESS AND LEISURE TRAVEL.CAMBRIDGE BUSINESS ASSOCIATION SUPPORT:THE CAMBRIDGE OFFICE FOR TOURISM REMAINS A STRONG ADVOCATE FOR CAMBRIDGE BUSINESS ASSOCIATIONS AND THE BUSINESSES AND PROGRAMS THEY SUPPORT. THE TOURISM OFFICE CONTINUES TO AMPLIFY THEIR EFFORTS BY FULFILLING MONTHLY VISITOR DATA REQUESTS THROUGH PLACER AI (FUNDED IN FY25 BY A MASSACHUSETTS CONVENTION CENTER AUTHORITY GRANT), PROMOTING EVENTS AND ACTIVITIES ACROSS DIGITAL CHANNELS AND THE VISITOR INFORMATION CENTER, PROVIDING $19,000 IN SPONSORSHIP FUNDS.
Source: Form 990 for the year ending June 30, 2025, filed with the Internal Revenue Service. How we rate
Legitimacy checks
Is it registered with the IRS? Passed.
Listed in the IRS master file of tax-exempt organizations as a 501(c)(6) business league.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Has the IRS revoked its tax-exempt status? Passed.
Not on the IRS automatic revocation list.
Source: Automatic revocation of exemption list, Internal Revenue Service, file dated October 13, 2026.
Are donations tax-deductible? Caution.
The IRS master file records contributions to this 501(c)(6) business league as not deductible.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Is it keeping up with its IRS filings? Passed.
Most recent return on file covers the year ending June 2025.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
How long has it been tax-exempt? Passed.
Recognized by the IRS since August 1995.
Source: Exempt Organizations Business Master File, Internal Revenue Service, file dated October 13, 2026.
Is it in good standing with state regulators? Passed.
Not on California's list of charities barred from soliciting. Other states are not yet checked.
Source: May Not Operate or Solicit for Charitable Purposes list, California Attorney General, Registry of Charities and Fundraisers, file dated October 21, 2026.
Ratings and checks are our reading of public records, using the published method. They are not a statement about anyone's honesty. If you work for this organization, you can send corrections or results, confirm you want gifts through Veridonate, or ask to be removed from giving.